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Keyword 101
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Convergence Strategy
Keywords NEW
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Keyword Linking 101
Connect prospects and customers to information that
encourages consumption or helps make an informed purchase decision.
What is a keyword Link?
Keywords are simple words and word combinations that can be linked to any Internet URL
Example: Perfect Gravy Video - Keyword: Kraft42
Opens
http://www.kraftcanada.com/en/cookingschool/videos/videoplayer.aspx?vid=351
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